Previously, I posted 'You Cannot Operate the Goatee Saver in a Blanket'. Well, our friends at Goatee Saver have decided to do a new commercial. Get ready for it, because it is going to start airing the last week in April on a TV near you.
Here's a press release warning us to this fact.
All I can say is that these guys have not studied from the great infomercial forefathers, such as the Slim Suit.
This new Goatee Saver commercial starts with the words "Have you ever wanted a perfect goatee?" I will answer that question with a question of my own: "Why would you open your commercial with a question that will be answered 'No' by 99.87% of the population?" I suppose they hope to quickly identify their niche and speak to those 3 guys out there who are crying out for a grown up binky...err...Goatee Template.
Now you can shave your goatee and relive your childhood at the same time.
Here's info on the Goatee Saver company, from the press release:
'The company operates as a woman-owned business and has five employees. The company's goal is to change the way men groom - one goatee at a time - by providing a high quality, well-made, affordably priced product all men can use to cut their grooming time and ultimately create the perfect goatee.'
Did you notice their goal of changing the way men groom - one goatee at a time? That sounds vaguely familiar. Perhaps it's the tagline from this site - 'Making the World a Warmer Place...One Snuggie at a Time' - maybe that's what's ringing a bell...
Attention Goatee Saver People: Here's how you sell this to more than a handful of people.
Add a cushion around the mouth grip and tell us it helps with teeth grinding at night.
Fund a study that will find that wearing the Goatee Saver will reduce snoring and then tell us it does (you don't really have to prove this).
Instead of throwing in a second Goatee Saver as the pot-sweetener, you need something slightly off-topic (think Complimentary Booklight to Snuggie), like perhaps a box of Band-Aids, or a vat of Bikini Wax to help with Unibrows.
There are not enough rhymes in your commercial. Study the Snuggie and Slim Suit commercials and buy a Rhyming Dictionary and get all Stephen Sondheim with it.
Market this to women. Your angle that will sell this is to take the view that many women tolerate (at best) their man's Goatee. So they MUST buy their significant dude your product, saying 'If you MUST rock the Goatee...at least make it Perfect.'
Rename this thing "Marriage Saver" - since it helps with Snoring, Gets Rid of Unibrows, helps with Teeth Grinding/TMJ, helps you relive your childhood (binky-like), and oh yeah...there's that Goatee Grooming Problem that plagues this nation...it'll cure that as well.
The Million Snuggie Snug is today, April 16th, in Dallas, TX.
[Photo not recovered: Go to MillionSnuggieSnug.com for details on this Snuggie Event.]Go to MillionSnuggieSnug.com for details on this Snuggie Event.
Here's a quote from the MillionSnuggieSnug.com homepage to help describe what this Snuggie Charity Event is:
'You’re invited... to the most important Snuggie event in modern times:
What is it? Well, it’s a whole lot of creative, fun-loving people joining sleeves to help end homelessness in Dallas. Show up at The Quarter Bar on Thursday, April 16 wearing a Snuggie™, eat, drink, be merry, and make a donation to The Stewpot, a resource center for the homeless.
But why in a Snuggie™, you ask? Because you’ll get in free. Because it’s fun and noticeable. And lest we forget, because TM Advertising will donate $10 to The Stewpot for every person wearing a Snuggie™ that night. You can even donate your Snuggie™ if you like.'
The website Jezebel has a video of actress Kristin Chenoweth wearing a red Snuggie.
[Photo not recovered: Screen Grab from the Jezebel.com Video. Notice that they tagged the video 'Snuggie Nation'. Sweet.]Screen Grab from the Jezebel.com Video. Notice that they tagged the video \'Snuggie Nation\'. Sweet.
Snuggie Chenoweth recommended a Petite Size Snuggie. This would be a Snugglette that she's looking for - the Snuggie for kids.
Early this morning I posted the article Why Do You Wear Your Snuggie? cdub77 Wants to Know. I just received word from cdub77 that Snuggie Nation is responding and letting him know why they wear their Snuggies.
Any time an article with a title of 'Snuggie Sightings' hits the Internet, a certain someone I know (me) gets a handy Google Alert. So cdub77 on HubPages.com has written an article on the Snuggie craze.
I found it to be well-written and asking what the popularity of the Snuggie says about our time and culture. cdub77 ends his article with, 'Tell me U.S.A., I got my Snuggie on and am waiting to hear from you.' Tell cdub77 why you wear your Snuggie. He wants to know.
SNUGGIE GIVEAWAY NOTES: Tonight at the Snuggie Concert in Nashville, which runs from 8pm-11pm, we will be giving away a Designer Leopard Snuggie to One lucky fan. You will have to be wearing a Snuggie at the concert in order to be entered into the drawing.
For more info on the FREE Snuggie Concert with 'Tony Weeks and The Tony Weeks Band, Featuring Tony Weeks' happening tonight at the 5 Spot, you can visit these links: Map to the 5 Spot
SnuggieBook Event Page Tony Weeks Facebook Event Page TonyWeeks.com Vital Sign Facebook Event Page (Vital Sign will also be performing tonight) Nashvillest.com Tuesday Night Events
Nashville.com - Calendar of Events
Nashville MetroMix
SnuggieVision.com - for those outside of Nashville who cannot attend, follow the action via live video streams shot from my cell phone. I have this set up to send out Tweets to my Twitter followers each time I'm SnugCasting a new clip onto SnuggieVision.com. So follow me on Twitter to keep up with what's happening in Music City tonight. Video Streams Archives on Qik.com
Also, many thanks to Michael DelGiorno and Supertalk 99.7 WTN Nashville for welcoming me in studio yesterday to discuss Snuggie Night at the 5 Spot. Click play below to listen to the audio of the interview.
Later this morning, between 10:30-11:30 AM CST, I will be an in-studio guest on SuperTalk 99.7 WTN in Nashville. We'll be discussing the Snuggie, and specifically this FREE Snuggie Concert scheduled for Tuesday Night, April 7th:
I could not help but notice that light snow is in the forecast for Tuesday Night - this is perfect weather for a Snuggie event. The show will go on as planned, regardless of the weather, so be sure to get your Snuggie and head out to the 5 Spot.
Opening acts will be taking the stage by 8 PM, and then 'Tony Weeks and the Tony Weeks Band, Featuring Tony Weeks' (Best. Band. Name. EVER) will start their Snuggie set at 9 PM (so don't worry about American Idol, Nashvillians - you can grab your Snuggie and head out and still get in on the Snuggie fun).
Everyone wearing a Snuggie will be entered into a drawing to win a Designer Leopard Print Snuggie which will be given away to ONE lucky fan. (Those without a Snuggie are welcome to attend the concert as well).
But why should Nashville have all the Snuggie Fun???
WTN Listeners: Besides this website, you may find the following related sites of interest
SnuggiePubCrawls.com
You can also view this Event listing and many other Music City happenngs on the Guide to Nashville: Nashville.com
They recently went on a trip to London, and of course they packed their Snuggie.
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Find more photos like this on SnuggieBook.com
If you are going to be travelling, or live near recognizable landmarks, pack your Snuggie and take pictures and video of your Snuggie-selves doing a Snuggie Dance and send them in.