Archive for the ‘News’ tag

New Orleans Mardi Gras Snuggie Sighting – Backward Snuggie

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It seems everyone wants to stake their claim to Snuggie history. There is something to be said in being first related to the Snuggie. Well, apparently a New Orleans Mardi Gras Snuggie reveler saw the post about NickNock in St. Louis, sporting their Snuggies and Beads. Allen sent in these pics, claiming that they are from February 20, 2009 – during the Mardi Gras celebration in New Orleans.

Allen wears his Snuggie backwards. Backward Snuggie Sighting at Mardi Gras - 2.20.09

Allen wears his Snuggie backwards. Backward Snuggie Sighting at Mardi Gras - 2.20.09


Allen wanted me to set the record straight, that he and his friend Eric, in the red Snuggie, were the originators of this idea a (and I quote): “full day before, on February 20, 2009 in New Orleans, Louisisana (his spelling). I have attached a few photos of our snug-stoumes (again, his spelling) from that night on Burbon (once again, his spelling). We would like the record corrected.” (that must have been SOME party going down on Bourbon Street).
Allen wearing the Snuggie backwards. His friends say nothing. Please see my first Public Service Announcement - Friends Don't Let Friends Wear the Snuggie Backwards.

Allen wearing the Snuggie backwards. His friends say nothing. Please see my first Public Service Announcement - Friends Don't Let Friends Wear the Snuggie Backwards.


So Allen, I have corrected the record, giving you your due. Now please put that Snuggie on correctly. For further enlightenment related to the Backward Snuggie, please see Snuggie PSA – Friends Don’t Let Friends Wear their Snuggie Backwards and Backwards Snuggies – Stemming the Tide…the life you change may be your own.
Snuggies and Beads. Mardi Gras 2.20.2009 - New Orleans...Allen and Eric

Snuggies and Beads. Mardi Gras 2.20.2009 - New Orleans...Allen and Eric

Congrats on making Mardi Gras history. I’m sure 2010 Mardi Gras is going to have a sea of Snuggies.

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March 8th, 2009 at 4:46 pm

Designer Snuggie – Zebra, Leopard and Camel Prints

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It is getting VERY hard to keep up with the tidal wave of Snuggie news hitting right now. I guess they are not ones to sit back and relax. Just yesterday I announced the new Snuggie for kids, available in Blue and Pink. Today, I present to you…(Snuggie Drum Roll Please)…Designer Snuggie.

The Designer Snuggie is available in 3 different prints – Zebra, Leopard, and Camel. You’ll also recognize some familiar faces in the new Designer Snuggie commercial.

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March 6th, 2009 at 2:40 pm

comScore Scores on SnuggieSightings.com

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Sarah Radwanick with comScore, lounging in a Snuggie. Where is the complimentary booklight?

Sarah Radwanick with comScore, lounging in a Snuggie. Where is the complimentary booklight?


So I ran across an excellent article by Sarah Radwanick on comscore.com. She covers the popularity of the Snuggie, and is cool enough to be pictured reading and typing on a laptop at the same time. Sarah could not do this in a soul-crushing, restrictive blanket.

What drew me to your article Sarah (she will find this of interest, from a comScore-ish perspective) was a Google Alert that triggered for the term “Celebrity Snuggie Sightings”. Although she didn’t point to this post about the Today Show Snuggie Sightings, I was jazzed over this particular word choice “Snuggie Sightings” in her article. It was of interest to me because back on January 10 when I had the idea for this site, I performed a search on Google for the term “Snuggie Sighting” and there was Nada. To see this term being used out in the jet stream of our culture is kind of cool.

Thanks, Sarah, for letting me post your pic. I’m tagging this as a “Celebrity Snuggie Sighting” so when someone searches in the future, you’ll be right up there with Al Roker. Awesome. And seriously, great article (I’m way into Search Marketing). And just so you know, Sarah, since this site’s inception, traffic from Search Engines has been 14.52% (I am surprised by how low this is). And yes, I’m totally trying to get Sarah to write about my site, because 46.42% of my traffic comes from referring sites.

Written by Snuggie

March 3rd, 2009 at 12:19 am